After 90 years, The Kirby Vacuum Company is still going strong even with the seemingly antiquated door-to-door selling method. How have they maintained their success?
Kirby Vacuum Cleaners Have Withstood the Test of Time.
Made from stainless steel rather than plastic, Kirby vacuums are designed to withstand the hard use that makes a vacuum cleaner useful. Its formidable construction requires little Kirby maintenance and Kirby repair and part replacement. When a part needs to be repaired, it is still readily available even after 20 years.
Kirby Vacuum Cleaners Have kept up with the Demands of the User
The inventor, Jim Kirby (1884 – 1971) was motivated by one goal “to reduce or eliminate drudgery wherever it existed.” Setting his mind on creating a cleaning system that would meet that criteria, his first attempt was a water filtering vacuum that was so bulky it required two people to operate. By the end of the First World War, he reconfigured the machine and began massive production which continues to be the main configuration of vacuum being sold today.
Kirby Vacuum Cleaners Keep Pace with Consumer’s Demands
The primary feature of the Kirby vacuum has been and continued to be its cleaning power. Today it can meet the heavy requirements of the 21st-century user by removing 99.97% of particles as small as .03 microns from the carpet and upholstery. The latest upgrade is known as the “Home Care System” has been expanded to be 12 machines in 1 which quickly transitions from an upright vacuum to floor buffer to shampooer with nine other addition cleaning implements.
Kirby Vacuum Cleaners Keep Pace with the Global Environment
The Kirby Company has taken great pains to develop technology that will contribute to the overall health of a home environment. It has been tested annually by CRI (Carpet and Rug Institute) and has earned the Green Label Testing Certification. For a vacuum product to be certified with CRI it must pass in 3 areas: Soil Removal, Dust Containment, and Appearance Retention without harming the home environment. The Kirby cleaning system went far beyond this certification by also providing “Green” shampoo products and filters.
Kirby Vacuum Cleaners Maintain the Personal Touch
The Kirby Company protects the integrity of their products and the value of the homeowner by allowing only trained sales representatives to present the system through in-home visits. The company stands by the belief that to experience the power of the Kirby is to see it working in your home.
Kirby Vacuum Cleaners Are Here To Stay
The old saying “If it works, don’t fix it” is the quintessential summation of value found in the Kirby machine. It has served the needs of millions of homes around the world, and as long as there are carpets, there is a need for the Kirby Vacuum Cleaner.